The implementation of an SSL certificate has become an important criterion on which search engines, like Google, rely for the referencing of your website.
As a matter of fact, having an SSL certificate not only guarantees you a secure and confidential website, where your visitors are comfortable but also allows you to occupy better positions among search results.
What is SSL?
The SSL protocol means “Secure Sockets Layer”, it is a protocol that allows you to secure all data and information shared on your website.
What is an SSL certificate?
Setting up an SSL certificate means linking a cryptographic key to your domain name and website in general, or more specifically to the information transmitted there.
With that said, when your visitors or clients send information to your website, the generally used protocol is HTTP (HyperText Transfer Protocol), which is an unsecured version.
However, the encryption set up during the installation of an SSL certificate allows your customers to transmit their information, sometimes confidential, on your site safely.
The protocol used thus becomes a new version of the HTTP, which is HTTPS (HyperText Transfer Protocol Secure), a more secure protocol that creates a secure channel between two networked machines, without the bad guys, hackers or malicious organizations having access to it.
The activation of the SSL certificate now applies to all websites. When you browse the internet, you will notice a small padlock in your browser. If it is closed or green, this means that the site in question is secure. If it is open, red or non-existent, you are visiting an unsecured site.
The importance of an SSL certificate
As mentioned earlier, the installation of an SSL certificate is now essential for a functional, secure and protected website against hackers and spies. If you have an e-commerce, for example, it will be impossible for you to encourage and convince your customers to carry out financial transactions on your site if your SSL certificate is not secure.
As a website owner, the security of the data exchanged by your visitors and customers on your website, must be your priority.
In this case, the SSL protocol is the best solution to gain their trust, especially with the closed green lock that appears to the left of your internet address at the top, and the S in HTTPS which indicates that the protocol used for the exchange of information on your site is secure.
On the other hand, websites that use the HTTPS protocol benefit naturally from a better referencing, that is to say a better ranking among searches. This can be explained by the fact that search engines prefer them to less secure sites.
In fact, unprotected sites are not only poorly referenced, but are even penalized by Google and search engines: When you access an unprotected site, it will be indicated to you Insecure at the top left of the internet address.
Types of SSL certificates?
While all SSL certificates are intended to protect the information transmitted by your customers and visitors to your website, there are some major differences between the different types.
Domain Validation (DV)
This type of certificate is reserved for small businesses. They do not require documents to verify the identity of the owner of the domain name (domain name .ma) and can be activated in a few minutes. They are not suitable for e-commerce sites, but allow the activation of the lock and the transition to the HTTPS protocol.
Organization Validation (OV)
Unlike DV certificates, these require full authentication. They confirm the existence of the company and ensure that the owner is indeed the owner of the domain name. They are adapted to e-commerce sites, provide a higher level of security than DVs and allow financial transactions.
The company name is displayed in the certificate.
Extended Validation (EV)
SSL certificates give you access to an optimal level of security and protection. Like EV certificates, they allow full authentication but include more detailed information about the company type: city, company name, etc.
They are adapted to e-commerce sites and financial institutions.
With the best protection, they allow your customers and visitors to browse your website securely, display the company name and location, and activate a green address bar on the browser.
This type of certificate is the best to obtain for maximum security.
Let’s Encrypt SSL Certificate
Let’s Encrypt is a certification authority that offers totally free SSL certificates, except for its installation.
Like the certificates mentioned above, it allows the switch from HTTP to HTTPS, the activation of the green lock and provides a good level of security.
This type of certificate takes only a few minutes to be activated and must be renewed every 3 months. However, if you need to secure an e-commerce site, it is best to opt for a paid certificate (OV or EV in particular) for a better level of security.
Note: All our web hosting plans give you the possibility to activate a free SSL certificate on your cPanel interface.